by Elizabeth Atalay | May 10, 2017 | 2017, Caring, Food, Health, Humanitarian, Humanity, Nutrition, Save The Children, Uncategorized, World Voice

Save The Children has launched the #Lunchless campaign this month to help raise awareness of the severe growing hunger crisis in East Africa. The world needs to act now to save the nearly 20 million lives that are at risk in Ethiopia, Kenya, Somalia, South Sudan, and Uganda where children are suffering from extreme hunger. Families in this region are in urgent need of food and safe drinking water, and many severely malnourished children are in need of immediate treatment.
A combination of drought, man-made conflicts, and refugees flooding into already fragile surrounding countries have exacerbated shortages, creating the perfect storm for a humanitarian crisis of this scale.
According to the UN this is the worst hunger crisis that the world has faced in decades, with areas of South Sudan experiencing famine and other areas of East Africa currently on the brink. The UN defines a region where over 30% of the children under the age of five are suffering from acute malnutrition as experiencing famine. Malnutrition is the greatest underlying cause of death in children under the age of five around the globe, yet it is an entirely treatable condition. With proper treatment a child on the brink of starvation can be brought back to health in less than two months.
Recently the CEO of Save the Children, Carolyn Miles, traveled to Somalia with
David Muir to report on the hunger crisis. The report that aired on ABC News last week served as a wake-up call to many on the severity of the situation. I attended the Moms+Social Good event in New York City last week in where Carolyn spoke about the experience of seeing so many children suffering first hand. She recounted part of the interview caught on film with
David Muir and Dr. Yousif Ali at a feeding center in Somalia where Dr. Ali states that the children who were at the clinic, even the ones in critical condition, were the lucky ones. Many others had perished on their way to get help.
In the year 2017 no mother should have to watch her child die because of lack of food and water.
What if each of us gave up our lunch for one day? Save the Children is asking us to go #Lunchless to experience what it might feel like to go without by missing a meal. If for one day this week each of us went #Lunchless and donated our lunch money to Save the Children instead, we could save lives. Each #lunchless donation to East Africa Child Hunger Crisis & Famine Relief Fund is being matched by two separate anonymous donors up to $150,000 further amplifying each gift.

HERE’S HOW YOU CAN HELP:
1. Skip lunch and post a photo of yourself/your group going #Lunchless.
2. Through May 31st you can donate your lunch money by texting LUNCHLESS to 20222 to donate $10* (or donate any other amount here: http://ow.ly/lJUB30bdXAQ ).
3. Challenge your friends, colleagues and peers to join you by going #Lunchless by tagging them in your social media post.
Photo Credits: Save the Children

Elizabeth Atalay is a Digital Media Producer, Managing Editor at World Moms Network, and a Social Media Manager. She was a 2015 United Nations Foundation Social Good Fellow, and traveled to Ethiopia as an International Reporting Project New Media Fellow to report on newborn health in 2014. On her personal blog, Documama.org, she uses digital media as a new medium for her background as a documentarian. After having worked on Feature Films and Television series for FOX, NBC, MGM, Columbia Pictures, Warner Brothers, 20th Century Fox, and Castle Rock Pictures, she studied documentary filmmaking and anthropology earning a Masters degree in Media Studies from The New School in New York. Since becoming a Digital Media Producer she has worked on social media campaigns for non-profits such as Save The Children, WaterAid, ONE.org, UNICEF, United Nations Foundation, Edesia, World Pulse, American Heart Association, and The Gates Foundation. Her writing has also been featured on ONE.org, Johnson & Johnson’s BabyCenter.com, EnoughProject.org, GaviAlliance.org, and Worldmomsnetwork.com. Elizabeth has traveled to 70 countries around the world, most recently to Haiti with Artisan Business Network to visit artisans in partnership with Macy’s Heart of Haiti line, which provides sustainable income to Haitian artisans. Elizabeth lives in New England with her husband and four children.
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by World Moms Network | Mar 16, 2017 | 2017, Africa, Africa and Middle East, Birthing, Expat Life, Family Travel, Guest Post, Health, Maternal Health, Newborn Health, Pregnancy, South Africa, Travel, World Motherhood, Zambia

I’m 36 + weeks pregnant, so last week I packed my hospital bags, checked them in at the airport, and hopped on an international flight. Destination: Cape Town, South Africa, where sunshine, ocean waves, beaches, mouthwatering fresh seafood, mountains, and stretches of vineyards await. My new life rule is that I only have babies near sunshine and oceans.
When you’re an expat about to give birth, and you reside in Lusaka, Zambia, you hightail it out of Zambia to welcome baby into the world. Some of us head to the U.S., and others to places like the U.K., and a few of us to South Africa. South Africa has some of the most top-notch medical care on the African continent. Did I mention the oceans and beaches? Plus penguins. Babies love penguins.

A few of us expats decide to go ahead and give birth in Zambia. Of course, I have friends, both local and expat, who have given birth to healthy babies in Zambia without incident. Lots of babies are born there, with a fertility rate of nearly six children per woman.
Since this is my fourth birth, I seriously contemplated staying in Zambia to give birth. With three natural and uncomplicated births under my belt (except that pesky postpartum hemorrhage thing that plagues me each time), it’s been pretty straightforward so far.
A birth in Zambia would be less complicated logistically. My husband can’t be gone from work for the whole one month before and one month after the birth. My four-year old can probably afford to miss pre-school without risking failing to get into college, but my six-year old is learning how to read and write – in a second language (French) – this year, so it’s not really fair to her to pull her out for two whole months, either. I suppose, with the support of Google Translate, I could make some attempts at homeschooling….no. Just no. Plus, there’s the familiarity, the friends, the easiness in Lusaka. Planning a birth in a different country requires more paperwork, emails, phone calls, and really savvy packing skills.
I put out some feelers and asked people’s opinions about giving birth in Lusaka. I got many stories of uneventful births that resulted in a happy baby and mother, and some recommendations for good OBs. I see a lovely OB who has the most caring bedside manner, and is available to instantly answer questions by text message (that does NOT happen in the U.S.), but unfortunately she doesn’t deliver babies anymore.
Others graced my ears with stories about the mother who needed an emergency C-section, but the medical team couldn’t get a hold of the anesthesiologist, so she had a C-section without medication. Then there was the woman who had her arms and legs strapped down during a normal vaginal childbirth, and the one who lost her baby during child birth due to poor management and care—at a private hospital in Lusaka. My doctor friends in Zambia asked me if I was crazy—one directly, and one indirectly. My lovely OB providing prenatal care for me in Lusaka laughed.
The reason for these responses is because babies die in Zambia, and mothers do too. According to UNICEF, the maternal mortality rate in Zambia is 591 deaths per 100,000 live births, the neonatal mortality rate is 34 per 1,000 live births, and the infant mortality rate is 70 per 1,000 live births. Even for those who can afford private care in the capital, Lusaka, being pregnant and giving birth is risky business. Simple complications—including postpartum hemorrhage—can go from bad to worse because of poor infrastructure, care, and a slew of other issues. (For more information about maternal health care in Zambia, check out the trailer for this fascinating documentary.)
The message was loud and clear—most likely, if I gave birth in Lusaka, everything would be fine. But, if I have the choice and the means, why would I take the risk of that small chance of something going wrong and me or my baby suffering serious health complications or worse?

So, around 20 weeks pregnant I began to plan an international babycation. I did this once before, less than two years ago. My last baby was born in Cape Town, so that helped quite a bit, especially because I used the same midwives, know the area, etc. Another bonus is that water birth is an option here in Cape Town, similar to an alternative birthing center option within a hospital that I used to deliver my first two in Chicago. There were less unknowns this time around with planning babycation round #2.
Everything is relative. Buying plane tickets for a family of five, plus a nanny, renting a house for two months, as well as a car, and paying for private health care in South Africa adds up. This is clearly cost prohibitive to most people, and I understand this inherent privilege of choice for my ocean-side babycation.
But, if I compare this Cape Town babycation cost to the cost of giving birth in the U.S., it’s at worst equal, and at best a cost-savings. For what I will pay for all my private health care, including an at-home post-natal visit and a couple nights in the hospital, combined with the cost of my two month “babycation” in South Africa…I’ll end up paying about the same or less than what I’d pay for the cost of childbirth alone in the U.S. I can pay $12,000 minimum, out-of-pocket in the US to push a baby out of me (without any medical intervention), or I can pay about $2,000 for the exact same quality of care and facility standards in Cape Town…along with all the perks of glorious sunshine and ocean views. I’ll take the penguins, thank you very much.
Our family of five, plus our nanny from Zambia, packed up with three suitcases and a boatload of car seats, and my husband helped me settle into the lovely house we rented on AirBnB in Kalk Bay, overlooking the ocean. But, my husband returned this past weekend to Lusaka with my six- and four-year old children to resume school and work.

So, here I sit with an 18-month old, nanny, and loads of sunshine and water at nearly 37 weeks pregnant. The baby is measuring at a beautiful 3kg already, and I’m having some super maddening Braxton Hicks contractions. My husband is two flights away (Lusaka- Johannesburg- Cape Town), and can get on a flight from Lusaka at 9am and rock-up into Cape Town by 3:30pm.
If baby decides to make a quick, slippery exit, Papa might miss the birth of his baby – which would be sad. He was pretty helpful the last three times – except when he told me during difficult push during crowning, “It’s just like doing back squats.” No, it’s really not like that at all. But, I’d kind of like him to be with me for the birth. So, I have the calming effect of going to sleep to the sound of ocean waves obliterated by the anxiety of my husband missing the birth. This is not a, “Will my husband make it from the office on time?” worry. It’s a, “Will my husband, with two tiny humans in tow, be able to get on the first flight out of Lusaka and make it through immigration, out of the airport, and to the hospital?”

My husband and two oldest kids plan on returning to Cape Town on April 1, 10 days before this bad boy’s due date. In the meantime, I have some amazing mama friends coming in (one from Kenya, one from Zambia) to keep me company before the crew returns, mostly to have fun and to stand-in for my husband— just in case. The next two weeks will be filled with botanical gardens, delicious food, and sea breezes. Not too shabby a way to waddle through these last few pregnancy weeks.
The next question is—will I be able to make this my last babycation? Those penguins!
This is an original guest post for World Moms Network from Jessica Menon of Gypsy Momma. Jess is a mom with three children under the age of six, with her fourth baby on the way. Jess and her family are currently based in Lusaka, Zambia.
Photos courtesy of Alda Smith. Photo of penguins and Jess and her youngest daughter at the beach courtesy of the author.
World Moms Network is an award winning website whose mission statement is "Connecting mothers; empowering women around the globe." With over 70 contributors who write from over 30 countries, the site covered the topics of motherhood, culture, human rights and social good.
Most recently, our Senior Editor in India, Purnima Ramakrishnan was awarded "Best Reporting on the UN" form the UNCA. The site has also been named a "Top Website for Women" by FORBES Woman and recommended by the NY Times Motherlode and the Times of India. Follow our hashtags: #worldmom and #worldmoms
Formerly, our site was known as World Moms Blog.
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by Elizabeth Atalay | Mar 15, 2017 | 2017, Health, Humanitarian, Malaria, Motherhood, Pregnancy, Social Good, World Moms Network, World Voice, Zika
Three heartbreaking stories of families impacted by the Zika virus were highlighted this week in a Sunday New York Times article. Although last year’s Zika crisis is no longer making regular headlines, the World Health Organization now considers Zika a continuing health threat along the lines of Malaria or Yellow Fever. As the babies infected by Zika are getting older new challenges are arising for families, and new babies infected by the virus are still being born. Despite a vaccine in development, pregnant women in at risk areas have to live with the daily fear of exposing their unborn child to the virus. The founders of Maternova, a company that specializes in women’s health solutions, Meg Wirth and Allison Cote, realized that the world could not just sit around and wait for a vaccine to be developed. A process that, if successful, can sometimes still take years to get to the public. Women and babies are most directly impacted by the consequences of the virus, and with nothing on the market to help women to continue to live their daily lives, a viable everyday solution was needed.
“We realized with the increasing threat of Zika becoming an epidemic in South America and then entering the United States, that this was something that had direct dire consequences for pregnant women and their babies, and there wasn’t anything on the market that proved to be viable and be used everyday in order for these women to protect themselves.”
– Allyson Cote, Co-Founder and Chief Operating Officer of Maternova
The duo enlisted Alessandra Gold, a Brazilian-born, Miami-based award-winning designer to create a four piece capsule collection of mosquito repellent, yet fashionable, maternity clothing that women could wear every day. The idea was that the clothing would help to do during the day what mosquito netting does at night. Using a non-permethrin nano-technology patented in Europe the textile used in the garments has repellent embedded into it on a molecular level.

The NovaVeil collection features a dress, a cardigan with a hood, a scarf, and leggings, all designed to be comfortably worn in warm climates. Not only do the garments provide protection from the Zika virus but from other insect born illnesses such as Malaria, Dengue, and lyme disease. The goal was to appeal to and be able to reach women across the economic spectrum, so sales of NovaVeil garments in high end areas will help to subsidizes providing garments in lower income areas. It turns out that the cost per wear of the clothing, which remains effective through 50 wash cycles (and when tested was still 60% effective after 90 washes) will be less expensive than it would be to apply insect repellent every day. It is also better for the woman’s health, and for the environment.
“There is a massive amount of literature on bed nets and protecting women and families at nighttime from Malaria, but there was very little out there about protection during the daytime. In part that’s because this is a brand new technology.”
– Meg Wirth, Co-Founder of Maternova
Maternova partnered with Americares early on by adding a NovaVeil maternity top to anti-Zika mother kits they were already giving to their pregnant patients at a health clinic in El Salvador. The kits also contained condoms, bed nets, skin based repellent, and a water purification method. It is not surprising that a fast acting every-day solution in response to the Zika crisis that puts mothers and babies first would come from a social enterprise owned and run by women. The goal is to continue to offer the NovaVeil line at either no cost or low cost to distribution partners in Latin America in hopes of protecting some of the world’s most vulnerable women, while widening distribution so that pregnant women everywhere can feel safe from the threat of Zika in their everyday lives.
This is an original post written by Elizabeth Atalay for World Moms network.

Elizabeth Atalay is a Digital Media Producer, Managing Editor at World Moms Network, and a Social Media Manager. She was a 2015 United Nations Foundation Social Good Fellow, and traveled to Ethiopia as an International Reporting Project New Media Fellow to report on newborn health in 2014. On her personal blog, Documama.org, she uses digital media as a new medium for her background as a documentarian. After having worked on Feature Films and Television series for FOX, NBC, MGM, Columbia Pictures, Warner Brothers, 20th Century Fox, and Castle Rock Pictures, she studied documentary filmmaking and anthropology earning a Masters degree in Media Studies from The New School in New York. Since becoming a Digital Media Producer she has worked on social media campaigns for non-profits such as Save The Children, WaterAid, ONE.org, UNICEF, United Nations Foundation, Edesia, World Pulse, American Heart Association, and The Gates Foundation. Her writing has also been featured on ONE.org, Johnson & Johnson’s BabyCenter.com, EnoughProject.org, GaviAlliance.org, and Worldmomsnetwork.com. Elizabeth has traveled to 70 countries around the world, most recently to Haiti with Artisan Business Network to visit artisans in partnership with Macy’s Heart of Haiti line, which provides sustainable income to Haitian artisans. Elizabeth lives in New England with her husband and four children.
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by Ketakandriana Rafitoson | Feb 23, 2017 | 2017, Africa, Africa and Middle East, Family, Health, Hospital, Madagascar, Parent Care, World Motherhood

Ever since I was a little girl – even just a few months ago – I always thought that my mom was immortal. But she died on December 11, and left us devastated. Her name was Lalao, and she was just 61. I am a mom, and moms are supposed to be strong, right? But how can I pretend to be strong when I lost my confidante, my best friend, and the one who made me, in such tragic circumstances?
After freeing herself from domestic violence, Mom took care of my brother and me, all by herself. She faced hardship, poverty, injuries, and sacrificed her dreams for giving us a good education and a decent life. And through laughter and tears, she stood tall. I remember she had to work during nighttime to make ends meet, but still found some hours to pamper us before or after school hours. She was very severe with us, and we sometimes felt oppressed because she always asked us to do our best, especially regarding our studies. She, along with my grandma, used to sew suitable clothes for us, so that we don’t feel miserable. And we were happy, for a certain time.
A few months after my father died, Mom reconnected with a man she dated in high school. That guy hated us and wanted to have his own child with my mom. In 1995, she had an ectopic pregnancy which required surgery and left her unable to bear children. Her man started to cheat on her starting from the day he knew she won’t be able to have children anymore. Violence was back in our life, but it was different from our father’s style. This violence was more psychological, and at some point our family exploded because he asked Mom to choose between him and us. Mom wanted to stick with him until the day she found out that he had a baby with another woman. That was in 2001.Mom went into a deep depression. I know these were really hard times for her, and I feel guilty because I tried to escape from all this suffering in the best ways I could: studies, activism and – soon, marriage. I was just 22 while I left my mom and brother for my new life with my husband. I didn’t want to be a burden for my mom anymore. I found a job and paid for my own studies.
Eventually, my mom found a new job, and her life tremendously improved. She was happy again but was anxious about my brother who struggled with his studies. I will always remember her smile and tears of joy while my son Tony was born. I think she saw him as a kind of achievement. For the past 3 years, she was totally involved in community projects, helping the poorest. She was full of energy. Today, when my youngest son, Hugo, asks why Mamie “left”, I still really can’t find suitable words to explain the situation.
This is the most awful situation I’ve ever experienced in my life. At 2pm on December 5, Mom called me, saying that she had severe abdominal pain. We had met the previous day and she was perfectly normal. My husband jumped in his car to take her to the hospital. This was not the first time – my mom was often sick with serious stomach pains, but we didn’t knew what was causing it. Her stomach sometimes inflated like a balloon, and it was so painful that she couldn’t even wear a shirt over her abdomen. Just as quickly, her symptoms would disappear.
So, the morning my husband rushed her to the hospital, we thought it would be the same. She was convinced that she would be back home a few hours later. I had to work, but I tried to find time to stay with her at the clinic. At first, the doctors said she had salmonella, and then typhoid, but the treatment they gave didn’t make her feel better.
I was worried, but still felt confident. I was also busy because my kids had their mid-term examinations, and the premiere of my movie on civil resistance was that same week. I briefly saw Mom on the day of the premier, and she said, “Good luck tonight!” She watched the movie on my laptop and she liked it. I really missed her during the premiere. The day after, I was running a training while she texted me. The doctors told her she urgently needed surgery. Finally, they had diagnosed her, not with typhoid, but a bowel obstruction.
She was transferred to a different hospital, more equipped for this kind of surgery. We slept only for a few hours that night. On my birthday, she went for surgery early in the morning. She finally came out of surgery at 2 p.m. The doctors explained that there had been complications during the surgery. It appears that someone had accidentally left a pad or a towel in her womb during her surgery after the ectopic pregnancy in 1995. The foreign object had been lodged in her bowels, which was the source of the obstruction. They had to cut 40cm of her intestines and create a bypass. Ther surgery was long and complicated, but she was alive. I thanked God, thinking that her misery was finally over.
We were only allowed to visit her twice a day: at noon and at 6pm, because she was still in the emergency unit. I talked to her, and she was fully conscious. She wanted some water but it was forbidden. I wrapped her chaplet around her skinny arm and she asked for prayers. Friday night went well. I didn’t want any party for my birthday, given the situation, and my kids didn’t really understand that (they were looking forward that party for a long time). On Saturday, the head of the emergency unit asked called me to her office. I was scared. She said the situation was critical because my mom had had a stroke that morning. They managed to save her, but they were concerned about future stroke. I begged her to do her best.
I saw Mom again on Saturday evening. She looked very tired and she was thirsty. She said she couldn’t feel her legs anymore and the doctors explained that it was because of her disc herniation (a problem she had after a car accident in 2010, another sad story). I don’t exactly remember what I said to her that evening, when I left. I just remember I urged her to hold on. While I heard a car arriving in our yard around 2 a.m., and saw my husband standing on the door, I didn’t want to think to the unthinkable. But the unthinkable had occurred.
My mother died firstly as a consequence of a bad operation she had 21 years ago. She lived with a pad in her abdomen, and that was probably the root cause of all her problems. Then, she died because of a false diagnosis. If the bowels obstruction was detected the very first day – through a basic exam – things would have gone differently. She died of a “massive pulmonary embolism” on Sunday, at 01:25 a.m., because she was exhausted by the pain she felt from the previous Monday till that very minute. I think she gave up. Too much pain and too much suffering in a single life! Too much violence, too many tears, too much sadness! She said, “Enough is enough,” and she walked away. I had to call my brother, who lives in Morocco, to tell him the bad news. That broke my heart once again. He arrived a few days after, a torn soul.
So, what are we up to, now? We moved to Mom’s house with our kids because we wanted to keep her memory alive. It’s a rental but we hope that someday we’ll be able to buy it. My brother is back to Morocco, and he tries to grieve in a constructive way. As an activist, I feel I won’t find peace if I don’t do anything about this false diagnosis, and about healthcare in general, in Madagascar. Do you know that here, you can still die from fever, or from cholera, or from whatever disease, because average people can’t afford drugs? As 90 percent of people live with less than $1.25 a day, where can they find money for healthcare? And the government does nothing! Rich people go to Mauritius or South Africa to get treatment. Average people like us go to public hospitals or private clinics where you can die because there’s no oxygen, or because of a power shortage. Poor people just die in the streets, from starvation, or from treatable conditions. The doctors say, “Don’t blame us, blame the State! We are poor victims too!” Perhaps. What can I do in order to change this system? Any idea is more than welcome!
I don’t want Mom’s live to be wasted like dust in the wind. I need to do her justice, but without going through a trial because corruption ruins everything here. Please, moms, help me to find my soul back again. Tell me what I can do for my mom, my immortal hero.
This is an original post for World Moms Blog by Ketakandriana Rafitoson, our contributor from Madagascar.
Photo credit to the author.
by ThinkSayBe | Feb 2, 2017 | 2017, Change, Communication, Culture, Divorce, Entertainment, Friendship, Health, India, Life, Life Balance, Marriage, Media, Motherhood, North America, Partnerships, Relationships, Respect, ThinkSayBe, USA, World Moms Network

As a mom, and as a person who is not entirely into downloading apps (albeit being technologically savvy), I am quite excited when I find a useful app. I mean, I use Snapchat because I have a teenage daughter and because the filters add a unique element of fun to my day; but besides that, a language app, and a couple of photography apps, my list of applications is pretty low. However, I had to make room for Milofy. Why? Because it’s awesome!
Okay, first of all, Milofy is awesome because it addresses a few of the questions, or concerns, I have when wanting to engage with other adults to go out & have fun. For instance, as a business person, I have to meet people. I have made the better friends in the people with whom I was able to interact on a human level, and not necessarily on a ‘business’ level. So, for instance, the couple you meet at an arts’ gala, with whom you end up talking about the South Carolina low country shrimp and grits hors d’oeuvre, or the wine from New Zealand, and with whom you find a common interest in economics, bar-hopping, and… I don’t know… cooking, may end up being the couple with whom you conduct business, as well as partake in fun activities. Milofy lets you see all of that in a couple before you even meet them! So, my husband and I create a profile, we answer a few questions cleverly created by the Milofy team, and then the app matches us with couples (so that’s already safer than having 1-on-1 meetings with strangers) who are like-minded (taking out the guesswork and the 21 questions we want to ask when meeting new people), and Milofy also matches my husband and I to acti…. you know what? I think you should just read this interview with Arshya Lakshman, a beautiful soul, brilliant person, and creator & CEO of Milofy. We had an extensive conversation in which she answered my questions in detail, and showed her love for humanity and healthy relationships amongst all sorts of people. Please read on to find out just what is Milofy and why you’d want to Milofy, too.
S: So, what is Milofy?
A: Milofy is an app that answers a very simple social problem – making life more REAL – the way it used to be. Have ‘real’ experiences, by connecting couples/families with each other for memorable social experiences, creating healthy balanced lives.
Even with partners/families and with technology making it convenient to keep in touch, people are still quite lonely and struggle to meet new like-minded people. Very often they have this facade on social platforms – a performance of what they want others to believe their life to be. They say: “this is my life”, you know, “I have these selfies and these stunning pictures”. Gone are the days of making spontaneous plans with ease and finding like-minded people who are free to hang out when you want to.
With Milofy we’re getting people to meet offline, with the help of online technology. We are using technology to bring people together and do so in a safe environment. We help couples connect with other like-minded couples. We match them with an algorithm by asking some interesting questions – it’s a ton of fun but also truly solves the social problems for couples.
Not only do we match couples with each other, we also match them with fun, interesting local activities happening in their city. One of the cool things about it is that you can choose the same couples to meet with again, or you can choose new other couples to hang out with.
S: That’s a beautiful concept! So, I am curious about the name. How did the name come up?
A: Hahaha! Milo in Hindi means ‘to meet’. I felt that it had a nice zing to it. Also, it’s an easy name to say.
S: Has Milofy launched already?
A: Yes, actually. We are so excited!
We did a soft launch four months ago and gathered a ton of feedback from couples in New York. People loved the idea and we were getting users organically every day. However, they wanted the app to be even simpler – so we removed some features, made the interface super easy and simple to use. Research suggested that we also give couples a chance to connect on the app first before they meet offline, to help break ground. So the app now has features to chat, send stickers, and engage before meeting offline. We launched Milofy Version 2.0 on the 4th of January. Please do download it from either the or the Appstore and send us feedback.
Now that we are live in NYC we plan to launch in San Francisco soon! And though there are apps out there for couples, there isn’t an app like Milofy. It’s exciting that we have no competition, and that we are the first ones doing something like this – while we aim to solve a real life problem. 
S: Trailblazers! So, my next question is: do you have education, or experiential background in this, in bringing people together, either couples specifically or otherwise, or is this a new venture for you?
A: Completely new. The only thing I have experience in is business, strategy, marketing, and startups.
I did my undergrad in visual communications and a Master in Business from the UK. I worked for startups and large organizations across Northern Europe and Asia Pacific. I started my first startup in London which was an ROI-based marketing firm and then did a short stint with Kalaari Capital (venture capital firm) before I jumped into being an entrepreneur for the second time.
While, I don’t have any background in couples/people or psychology of people; education and work allowed me to live in various cities – in Europe, in the US and finally back home in India. This made me and my partner feel the need to connect with like-minded people – spontaneously. It was difficult to create a social life in a new place and find new couples. Sometimes, even if we had couple friends, things like traffic, availability of time or a mismatch of interests would be an issue. This is how I came up with Milofy – it answered a personal problem for me and hence I set out to create this app.
S: I think it’s important to talk about age because of young women who may want to take on something new. Has you being young, and a woman affected the creation of your app, particularly in India?
A: Well, I am 33, which is not young (sigh!) when it comes to start-ups, you now see 21-year olds doing so well with their own firms. My first startup was at the age of 27, again – not so young in this industry. I do believe age is just a number and it’s about the energy, drive, and passion that you bring to an idea.
Now as far as me being a woman I should give a disclaimer that I have been very fortunate. I have a very supportive family – which really makes a huge difference, helping me focus on my work. My husband, parents, parents-in-law, grandparent have always said: “do your thing!” and just want me to be happy in whatever work I do.
There have been some rare moments when my parents asked if I was sure I wanted to be an entrepreneur again (because of the amount of time and energy they saw me pour into my previous startup), or when my grandmother asked why I worked so hard and that maybe it is time for me to have a baby (which I believe is a question men do not get asked), but overall, they always have encouraged me to go do my thing.
I think the question of when to have a baby is probably in the back of most women’s minds. As a founder of a start-up, random people have asked me sensitive questions like – oh does it mean you can’t start a family if you start your company? Can I not do both? I remember having a heart to heart conversation with my mentor about these questions. He simply said, “Why is it anyone’s business”. He also said: “Look, who said you can’t do both. My best entrepreneurs have been women entrepreneurs. They are more hardworking, better with their money, and somehow, do everything that a CEO should be doing”.
This really made me feel okay. I realized there are some glass ceilings to break, there will be some sexist questions that get asked. As long as I work hard and believe in what I am doing from my heart – I will be OK.
In terms of executing this idea in India… well, the thing is this: In India, the moment something does well in the US, like Tinder, they might just take it up. (Laughs heartily) They might say: “hey, that’s cool!” So the moment I said Milofy is doing a bit well in the US, now suddenly I am seeing so many installs in India! In India, people may have this thought: “I don’t know, I don’t want to meet someone strange and new”. But then how did Tinder work out here? It’s a huge case study because in India people are more traditional and guarded! There is a cultural shift that’s happening, and I think that’s really going to help me with the introduction of Milofy in the country. Technically, building the app from India has been just awesome – I am so proud of what the team has created here. They are completely at ease taking instructions from a so-called ‘young woman’ entrepreneur. 
S: Have you always had an entrepreneurial mindset (even as a young girl), or when did it begin?
A: Good question. To be honest, I had a dream when I was young. I remember it being very funny, very childish, that when I grow old I’d have built this business empire. Fairly egoistic dream, when I think about it now. I’ll be Arshya Advertising Agency, Arshya Production House, Arshya this, Arshya that. (Laughs). I didn’t pay attention to that dream and forgot about it. When I started working, my goal was to be a senior-most employee at a Fortune 500. I didn’t even know I had the entrepreneurial bug in me, at all, to be honest. I never thought that one day I’d aspire to start a Fortune 500. Now you know my plans for Milofy (giggles)!
When my husband and I moved to the US, I decided to take some time off. However, within three months of my so-called sabbatical, I knew I couldn’t stay so dependent in an absolutely new country. I was used to being drastically independent and this wasn’t working for me. I was conflicted whether to look for a job or dive into starting something on my own. My husband encouraged I should try the latter. This decision just felt right!
I did have the initial hesitation, but within a few days I knew I would combine online-offline marketing (bring more numbers and ROI to marketing), I knew my company’s name, I started attending webinars, and learning how to start a company – it was just so exciting and felt so right!

S: My last question for you is this: Do you hire both women and men?
A: Milofy is an inclusive company through and through. However, it just so happens that a lot of my team members are women. My head of operations is a lady in NY who has been with Ernst and Young and other large companies, my CTO is a lady who has been the head architect for Unilever and worked for McAfee, Oracle, and Intuit. My social media is run by another organization, which is run by a lady. My current project manager is a lady and so is my iOS developer. Most of my interns are women. Almost all of them are married and have children too! They’re just awesome. They work super hard.
We have a couple of men working on tech and as interns – they are fantastic too, but honestly it’s women all the way at Milofy!
It’s not that I designed for it to be that way, but I have been lucky that I have the most hardworking ladies, and so balanced with their duties towards family and friends.
It’s girl power all the way. We have to take care of each other. We have to help each other. Some people say that women don’t like working with other women. I really believe that’s one thing we should change because women have to support each other. We have to make it easier for each other. I think we should have a more mature attitude focused on empowering each other. It’s not a competition.
I aspire that Milofy can become an organization that empowers women from all walks of life!
S: If you could tell young girls anything, as a woman and as the CEO of your own company, what would you say?
A: I would say that you need to really (really) work hard and dream big. And I wouldn’t say be ambitious, I would say be aspirational. You know?
Don’t power your dreams with ego.
Power your dreams with aspiration.
Anybody who wants to be the best they want to be; the universe just works with them to give them what they want. And this whole idea of positive manifestation, positive attitude, I know it sounds really cliché, but it actually works!
I see a lot of interns and I hire a lot of older teens and young grads in their early 20s, and I feel what they really benefit from is by spending a lot more time on serious research and understanding of concepts instead of just shallow things. The new way of reading stuff is so… bullet points, gifs, quick 5-point blogs, etc… People have lost the ability, perhaps, to read long journals.
I truly believe if young girls believe in something, do their research, work super hard, read, keep their eyes and ears open and see what’s going on around them, they can literally do and become anything. And when it comes from a position of love and aspiration, it’s amazing what miracles can actually happen; how mountains can move. It’s beautiful! The world is their oyster.
Be Courageous, Don’t Be Shy! Get the App and Milofy!
I am a mom amongst some other titles life has fortunately given me. I love photography & the reward of someone being really happy about a photo I took of her/him. I work, I study, I try to pay attention to life. I like writing. I don't understand many things...especially why humans treat each other & other living & inanimate things so vilely sometimes. I like to be an idealist, but when most fails, I do my best to not be a pessimist: Life itself is entirely too beautiful, amazing & inspiring to forget that it is!
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by ThinkSayBe | Jan 13, 2017 | 2016, 2017, Asia, Awareness, Blogging, Change, Education, Family, Gratefulness, Happiness, Health, Heartfulness, Humanity, Identity, India, Inspirational, Interviews, Journalism, Life, Life Balance, Life Lesson, Meditation, Priorities, Responsibility, Social Good, Spirituality, ThinkSayBe, USA, War, Work
2017. My, how time flies! In 2010 in the office of an amazing human being, I read a sign that said: ‘Time flies like arrows; fruit flies like bananas’. I didn’t get it when I read it, but when I did it stuck with me. I was reminded of this when thinking over my interview with Victor Kannan; Director of the Heartfulness Institute. Firstly, I will mention that it was an absolute pleasure listening to Mr. Kannan. His sincerity, love, and humble self-confidence was refreshing and I don’t think any listener could have listened without a smile in his/her heart and face. Secondly, as I re-read his transcript I saw that there were concepts I hadn’t quite looked at in the way I could see them in this new moment. I believe it was important for me, personally, to hear certain things explained in a certain way, and they have stuck with me since!
This is Part I of the interview. I thought of truncating it to make it fit one post, but I do not want to deprive anyone of hearing Mr. Kannan’s voice in the way in which he spoke. I wish for you to hear, even if it is in text, and feel what Victor was speaking about.
PART I:
S: How long have you practiced heartfulness meditation?
V: I started in ’82. So how many years ago was it?
S: Let’s see: 34
V: Yes, 34 years and 8 months.
S: Were there times during the 30 years when you were more or less consistent, and why do you think that was the case?
V: I have been pretty consistent with it for the most part; of course, I have missed a lot of it. Still, I have tried to be consistent with my practice.
When I started, I was a bachelor and working at a bank. I was more consistent then. Between the ages of 22 and 25, I was consistent. Then I came to the US, got married and started a family. I wanted to build stability for my family, so I began to focus more on my career. Even though I understood that this practice of meditation would help me even materially, I found it difficult to be disciplined. I would try to incorporate it as much as possible. I was a heartfulness trainer and wanted to make sure I was available to people. But my personal practice suffered a bit. Now my daughter is on her own, and we are in good health, physically and materially, and even though I spend enormous amounts of time volunteering, I am able to spend sufficient time with personal meditation. Now I am very consistent.
S: I don’t want to assume… is the majority of your volunteering involved with heartfulness meditation?
V: All of it.
S: Okay. So have you, or do you practice any other type of meditation? And if not, why have you chosen heartfulness meditation as opposed to any other type?
V: I think I stumbled into it, and so far, it makes me feel that I am continuing to grow. So far I haven’t felt the need to look for anything else. It’s not that I don’t read books or that I am not open to others, but in a nice way, this practice has continued to enrich me and I am satisfied with it.
It’s a very important question, actually. How do you know we are on the best route for us? Somewhere along the line, if you make a habit of searching, you may not appreciate what you have found. So it is a thing of the heart. If you trust your heart, you will know. You will have ‘come home.’ Now make the best of what that offers.
I feel lucky and content. After many years of practice, I know that I am on the fastest and best route for me.
S: I see. Okay, thank you! Switching gears just a little bit, what is your career?
V: I work as a CFO, and have been since the early 90s. I am currently working for a gaming company, which is basically a technology application company.
S: In connection to that, I’d like to ask you: what is your take on the place of material things and spiritual things, and is it okay to have both?
V: I think so. I don’t think you can have one without the other. I think it is the material plane that gives you the possibility of spiritual progress, spiritual growth, spiritual engagement, and also spiritual adventure. If you ask a hungry man which he would prefer, bread or God, he is going to ask for bread. Bread represents the material life that we live; the basic needs of life, including financial needs, have to be taken care of first. One of our teachers of the Heartfulness system, Babuji, used to say: “Don’t let the dogs bark when you meditate”. So what does it mean? When you are consistent with your spiritual endeavor at the core of your existence, that consistency expands the consciousness to feel unconditional love. And at the end of the day, that expanded consciousness is going to give you the freedom to enjoy life the way in which it should be enjoyed. It also gives you access to knowledge, as it is more intuitive, and all of your faculties that are externally oriented will act as a filter. When the consciousness is expanded, the right filters will kick in and so you will obtain the right knowledge, which Babuji calls “Real Knowledge” versus just plain knowledge. Real knowledge is defined as the knowledge of one’s soul, spirit or the universe, whereas knowledge as we commonly understand it is about how to live well.
I also got this revelation that at times knowledge is nothing more than a layer of ignorance. Right? That is one of the reasons why in science sometimes, they keep on disproving what someone thought was the truth before. That is how we advance. But to hang on to something, even if it is scientific, is equally dogmatic.
This material life is necessary because we are made of matter. Matter interacts with energy to produce something else, and in the field of manifestation of life, it produces the base of consciousness. Consciousness is like a big canvas, with your faculties, such as ego, intellect and mind, acting as paint and brush on this big canvas. Your mind and soul, which are the seeds of life, make you creative, and then you paint with those tools on that canvas, creating the life you desire.
In some way, then, that life becomes beautiful, not because others say so, but because you feel it to be real inside yourself.
That’s the tricky part about spirituality. It has to be self-realized. That’s why it’s called self-realization. So material life is necessary, but if we live for the sake of material life, then we are becoming slaves of our lower desires and lower tendencies. For a lack of a better term, I use ‘lower’ because anything that shackles you, to my mind is lower. Anything that frees you is higher.
Again, we have to be careful in terms of temporary fixes people have, to feel free. So, material life is necessary, but what I think we should do somewhere along the line, is spiritualize the material life. How do we do that? Make sure that our material circumstances, occupation, and relationships become more conducive to this overarching purpose of the spiritual pursuit or the spiritual life.
The saying is that ‘you are judged by the company you keep.’ Now forget the judgment part. You are going to be helped by the company you keep. So we should carefully choose the people and circumstances around us (as best as possible, knowing we cannot control everything). Simultaneously we should accept responsibility for the past. When I say the past, I mean that we cannot change the minute that just passed. But we can embrace it, spiritualize it, not fight it, and accept it and ‘make lemonade’ out of it. And not all these moments are lemons, as so many of these past events are good and we are grateful for them.
Today, we are more composed. Today, we have tools that will help us realize the core of our own existence. When our center is disturbed, when we lose our equilibrium, we have tools to achieve that equilibrium. These are spiritual tools like meditation. Meditate with a teacher, or with a trainer, or read a book that is conducive to reestablishing the equilibrium. Call a friend that will help you reestablish the equilibrium. And strengthen yourself. Go within yourself. Self-help is the best help. Or, when we are not able to help ourselves, we seek outside ourselves.
So we accept the past with gratitude, for the past brought us to the present, to where and what we are. And we use everything we have in the present to propel ourselves to a beautiful future. We don’t have to continue the same trajectory from the past to go to the future. We can choose things that are conducive and complimentary to our spiritual endeavor. And we can change the trajectory of our past.
Life, unfortunately, is what it is. We find ourselves in the middle of our lives when we are awake in awareness. And the responsible thing to do is to say: ‘Okay if I have taken 20, 30, 40 years to come here, I can easily change it in the next 5 years to go where I want to go’. Sometimes we want things instantaneously. But if we change that perspective, it will be helpful.
S: Okay, thank you. Now, what is your view on detachment? Is it more your thought as Victor, or has heartfulness meditation helped you form your idea of what detachment means?
V: I don’t know. I try to understand these words in a manner that make sense to me. So as far as detachment, as a word, goes, it has to be understood properly. What do you want to be detached from? You want to be detached from everything that is not conducive to your goal. So suppose you set a goal of having a spiritually expanding consciousness, and to me that means that I want to have unconditional love for myself and others, I want to accept my weaknesses in a manner that I can let go instead of fighting them, and I want to have real knowledge of what is important in life and what the goals in life should be. Also, I recognize that I am on a planet, in an environment, in a situation, which I want to embrace and make the best out of. So where is detachment coming in? The detachment comes in to reinforce the attachment. You cannot say that I am attached to everything, or that I am detached from everything. We are attached to life because we are living. When we become detached from life, we do stupid things. We do irresponsible things. Right?
So detachment or attachment, they go back to the same idea: What is the goal in life, what are my responsibilities, and how do I fulfill my responsibilities that help me achieve my goal? So you know, I think that it requires a proper understanding of the word ‘detachment’. Attaching ourselves to things that are unnecessary is a process, right? Detachment is also a process. Giving freedom to the things you are attached to, for the purposes of those things to flourish, can also be called a detachment. Giving freedom to your children to grow, while giving them love, is detachment, but when we expect them to be a doctor or a musician, or a billionaire, that is attachment. So how can you be detached from the duties that you’re in the middle of, and how can you do your duty without love?
So these concepts of attachment and detachment, renunciation, and annihilation, negation, I think all of them have to be understood in the proper context. They have a purpose, of course. They are going to define a situation. But the wrong understanding of any of it will not be productive. Especially in the heartfulness system of meditation: it says that detachment is basically the sense of discernment. In Sanskrit, it is called viveka. It is a sense of discernment, progressive knowledge of what is right and wrong, what should be done, and what should be ignored, how much to do, and how much not.
….
End of Part I
If you would like to know view more of Victor Kannan’s virtual written works, please Click Here
Please stay tuned for Part II, in which Mr. Kannan speaks of the state of children in this age of readily accessible technology, among other topics.
This is a post for World Moms Network by Sophia of ThinkSayBe. Photo used with the permission of Victor Kannan.
I am a mom amongst some other titles life has fortunately given me. I love photography & the reward of someone being really happy about a photo I took of her/him. I work, I study, I try to pay attention to life. I like writing. I don't understand many things...especially why humans treat each other & other living & inanimate things so vilely sometimes. I like to be an idealist, but when most fails, I do my best to not be a pessimist: Life itself is entirely too beautiful, amazing & inspiring to forget that it is!
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Follow Me:
